Do you also party before work or are you boring?

Ceremonia Launches at Sephora Nationwide
What’s better than kicking off your morning with a bunch of Latinas at a party? Ceremonia, the Latina-owned haircare brand, just launched nationwide at Sephora and is featured in their Next Big Thing section. Naturally, the celebration had to be bold and full of energy! For those unfamiliar, Ceremonia is a clean, sustainable brand inspired by Latin American rituals. It's all about embracing natural beauty while celebrating culture. If you haven't tried it yet, now’s your chance to grab it at Sephoras across the country.

The Latina-Owned Haircare Brand Making Waves

Ceremonia is more than just another beauty brand; it's about representation. Founded by Babba Rivera, the brand brings Latin American haircare rituals to the forefront of the beauty industry, making it a game-changer. By getting into Sephora, Ceremonia is showing that Latina beauty deserves a prominent place in the mainstream.

Kicking Off the Day con PERREO INTENSO..pero on a bike.

This was the second time I partied with the Ceremonia team before work, and let me tell you—it never disappoints! They know how to bring the energy, and nothing gets you shaking like reggaeton blasting at 10 am. For this event, we turned up the heat with an intense SoulCycle session next door, complete with perreo intenso (on a bike, of course!). It was a celebration filled with sweat, laughs, and that undeniable Latina flavor that Ceremonia always brings to their events.

Picture this: A room full of Latinas jamming to reggaeton while pedaling through a SoulCycle class—yes, it’s just as fun as it sounds! Ceremonia knows how to celebrate, and I love how they combine fitness with culture. It’s empowering to see a brand not just selling products, but creating community experiences that bring us together. Don’t miss the next one—I’m definitely staying for the post-party perreo next time instead of rushing off to work!

Did I mention I got to meet Emily DiDonato? ¡Que que! La amoooo. She keeps it so real. This supermodel has been a favorite of mine, and meeting her in person was a highlight of the event. She was so sweet and down-to-earth, making the morning even more special.

Ceremonia isn’t just about beauty products—it’s about representation and bringing Latina culture to the forefront. From their clean, sustainable haircare line to their inclusive events, this brand is all about empowering Latinas and celebrating our unique beauty. Their products, like the Aceite de Moska scalp oil, are rooted in natural ingredients inspired by Latin American traditions. It’s a refreshing reminder that the beauty industry can, and should, be diverse and culturally rich.

Celebrating Latinas in Beauty
The beauty industry often overlooks Latina beauty, but Ceremonia is changing that. Their mission is to celebrate the diversity within the Latina community, from our hair textures to our traditions. Events like this show that Latina beauty is not just a trend—it’s a movement.




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